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Livity: 2019 young people trends
As we welcome in the new year it feels like the perfect time to contemplate what we can expect from 2019.Read more
Imposter syndrome and how to deal with it
The irony of Imposter Syndrome is that the more successful you get, the more acutely you feel you've pulled the wool over everyone's eyesRead more
Big brands fight back
In this final post on ‘big brands under attack’, we propose how big brands are fighting back, covering both brand strategy and operating model. In...Read more
Does selling reality really beat selling fantasy?
After its epic take down of Victoria’s Secret, Third Love established its place as the leading lingerie challenger. In Season 2 of the West Wing,...Read more
Lessons for brands from Hollywood: part two
Lesson 2: 130 million people can’t be wrong! Film and TV is the answerRead more
“In-housing” – Are clients taking back control?
A recent, and growing, trend of the last few years is “in-housing”. 188.8.131.52Read more
Time to change
The quicker we change mindsets around physical health and the way we work...Read more
Lessons for brands from Hollywood: part one
One of the best movie scenes of all time is from Indiana Jones: Raiders of the Lost Arc.Read more
The true value of storytelling for marketers
Rather like small children, brand marketers tend to have short attention spans.Read more
Lessons from a reactive campaign
The British Grand Prix, Wimbledon, Golf, Rugby Sevens and not to mention the World Cup,Read more
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