It's no secret that the world of marketing is constantly evolving and expanding with the arrival of Big Data, advancing technology, changing consumer/customer/retail expectations, and other significant developments.
In order to grow as a leader, a strong sense of clarity is necessary within decision making around key opportunities and challenges for business leaders in the future.
Our topic ‘The Future for Insight’ investigated further into marketing and the changes that are essential to ensure we continue to thrive.
Our very own Managing Director, Gemma Greaves chaired this event, along with four leading industry experts taking to the stage to generate an open and lively debate to gather and discuss different perspectives within the future of marketing.
Our speakers were Mark Earls, Herdmeister, Herd Consultancy, Gayle Tait, director of fashion, luxury & beauty, Google, Andrew Warner, senior marketing director, Expedia EMEA and Dominic Grounsell, marketing director, RSA.