At this year’s Marketing Society Excellence Awards we celebrated many great campaigns that not only won the hearts and minds of consumers, but our judges as well.
But when it comes to measuring marketing effectiveness, what is the winning approach?
And, as marketers, what are the challenges and pain points that need to be overcome in order to succeed?
Gain Theory will share highlights from their research, undertaken with 30 CMOs in New York, revealing the challenges senior marketers are currently facing, over dinner at The Gherkin.
Their key research which highlights the struggles CMOs face, will open a deeper conversation on the challenges our Excellence Award winners faced and how they overcame them.
This event is exclusively for the winners, highly commended and judges or our 2017 Awards. To register your interest in attending, please email Natasha.
Our Excellence Awards 2017 have now taken place but to learn how to enter for next year, please visit our Awards website.