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The management of whales

The management of whales

In online gaming, a whale is someone who plays far more than the typical player. It's not unusual for 2% of the player base to...Read more
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Author: The Marketing Society
Posted: 24 Aug 2017
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And so to bed…

And so to bed…

I have written before about how the best customer experiences need to include not just customer needs but a brand-led perspective too. However having stayed...Read more
Views1153
Author: The Marketing Society
Posted: 10 Oct 2016
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