The axes of attentionThe axes of attention Earlier this month I did a webinar for the lovely people at the World Advertising Research Council about attention...Read moreTags: attention, Faris Yakob, Brands, focus, humans, billboards, Advertising, ad blockersViews2534 Author: The Marketing Society Posted: 13 Mar 2016 Rate this article: 5/5 View/Post Comments (0) X
Why GoPro need to re-focusWhy GoPro need to re-focus GoPro recently posted disappointing Q4 results, with sales down 31% and a loss of $34.5mill. Ow.Read moreTags: gopro, David Taylor, focus, the brandgym, CoreViews2140 Author: The Marketing Society Posted: 06 Mar 2016 Rate this article: 5/5 View/Post Comments (0) X
Innovation – focus or freedom?Innovation – focus or freedom? Is there a right way to do innovation?Read moreTags: Giles Lury, Innovation, focus, freedom, Apple, Google, Steve Jobs, Larry Page, projects, Management, Microsoft, CreativityViews2329 Author: The Marketing Society Posted: 01 Nov 2015 Rate this article: 4/5 View/Post Comments (0) X
Compared to...Compared to... Without a doubt, there's someone taller than you, faster than you, cuter than you.Read moreTags: seth godin, 2015, bloggers, comparison, Social Media, performance, focus, personal growthViews1375 Author: The Marketing Society Posted: 17 Aug 2015 Rate this article: 3/5 View/Post Comments (0) X
Try changing people before changing the peopleTry changing people before changing the people Ours is a hire and fire culture. Perform or you’re out. We don’t have time to bring you up to speed.Read moreTags: David Wethey, training, focus, peopleViews1575 Author: The Marketing Society Posted: 10 Aug 2015 Rate this article: 3/5 View/Post Comments (0) X
UnplugUnplug Sir Paul Smith, one of the UK’s most revered fashion designers, doesn’t have a mobile phone, a computer or even an answering machine...Read moreTags: Chris Barez-Brown, Upping your Elvis, Love, life, emotion, America, unplug, technology, distaction, focus, multitaskingViews1981 Author: The Marketing Society Posted: 21 Oct 2014 Rate this article: 4/5 View/Post Comments (0) X
The importance of being mindful at workThe importance of being mindful at work It hit me a few weeks ago when I was halfway through an all-day meeting. I looked around the room...Read moreTags: The Flying Dodo, Michelle Hawkins, mindfulness, Decision Making, focusViews2996 Author: The Marketing Society Posted: 31 Mar 2014 Rate this article: 5/5 View/Post Comments (0) X