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Why Iceland's 'banned' Christmas ad raises a bigger question about true consumer choice
Iceland’s Christmas ad was brave and somewhat selfless.Read more
Knowing why you’re here.
Anyone unlucky enough to have seen England play in Euro 2016 will know what a team looks like when it isn’t connected, inspired or led...Read more
Want great marketing? Be more Iceland
I was once asked by Campaign for my "personal mantra'" and I responded with the answer, "Simplicity is Genius".Read more
#IPASocialWorks: new cases from US Navy and Vodafone
The IPA, The Market Research Society and ourselves have launched a joint initiative.Read more
JEFFERSON: Ice, ice baby
London buses are big and red. Sometimes they have adverts on. Normally, you don’t notice the adverts (which says quite a lot about our profession)...Read more
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