Top tips from Roisin Donnelly
Roisin Donnelly of Proctor and Gamble gives her top tips from The Marketing Leaders Programme
- Put your consumer at the heart of everything you do
- Set stretching long term goals and deliver strategies to achieve them.
- Have passion for everything you do and leave your legacy
- Innovate – always have a test and learn programme in place
- Always execute brilliantly. Your consumer only sees your execution not your strategy.
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