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The inside story of what it took to keep a Texas grocery chain running in the chaos of Hurricane Harvey

The inside story of what it took to keep a Texas grocery chain running in the chaos of Hurricane Harvey

In Texas, a grocery chain is now inspiring memes. One goes like this: "State and federal resources are struggling to get into impacted areas. H.E.B...Read more
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Author: The Marketing Society
Posted: 06 Sep 2017
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Argentina is the place for brands to head if they're looking for the best creative value, according to new research.

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A week after those lucky enough to have been in the south of France have shaken off the rosé residue , the industry is taking...Read more
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Author: The Marketing Society
Posted: 25 Aug 2017
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For marketers looking for a unique way to cut through the run-of-the-mill clutter, humour can be effective in building r...

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The management of whales

The management of whales

In online gaming, a whale is someone who plays far more than the typical player. It's not unusual for 2% of the player base to...Read more
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Author: The Marketing Society
Posted: 24 Aug 2017
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We seem to be moving from a words-dominated world to a picture-led one. ...

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Heaven knows the world of advertising and marketing has become increasingly heavily regulated in recent years, but no ot...

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The slowest queue

The slowest queue

I recently passed a long queue of kids outside the Supreme shop in Soho. I was at once disdainful of the young people’s insatiable appetite...Read more
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Author: The Marketing Society
Posted: 24 Aug 2017
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