Accelerate: Marketing Leaders Programme
Our flagship leadership development programme, for those poised to take on significant senior leadership roles, challenges, or remits.
Six attendees max per company on each cohort (12 total)
Two separate cohorts run parallel on the same date at different times to include a wide range of timezones
Seven x two-hour workshops across October – December, plus additional group coaching sessions and a 'reconnect' in January
GBP£6,000 per person (VAT will be added for UK attendees)
The programme will restart in 2021. To apply please visit our dedicated website.
The Marketing Society together with Brand Learning has developed the Marketing Leaders Programme as a unique development experience for high potential marketers who are preparing for senior leadership roles or taking on a larger remit who need to create a bigger impact.
Building on the work of Leadership Coach Steve Radcliffe, the programme addresses the strategic, commercial and leadership challenges facing senior marketers and their teams today, with a focus on what marketing leaders need to do (technical marketing skills) and how they need to be (behavioural skills) in a rapidly changing and unpredictable world.
After attending the programme previous participants have returned to their businesses with the renewed energy and confidence to make positive change happen. They have brought a fresh leadership perspective, new ways of working, a greater capacity for their workload and an invaluable business network.
- To provide insights and tools to help marketers handle the challenges involved in succeeding as a marketing leader
- To strengthen the strategic marketing skills and leadership behaviours of senior marketers
- To build awareness of best practice marketing activity and marketing leadership in a range of other companies and industry sectors
- To support each other in the development of a personalized marketing leadership action plan
To support the development of great marketing leaders the programme supports marketers globally.
Established in 2004, the programme blends both the marketing and people leadership development skills. It’s delivered by eminent industry leaders and leadership experts and is designed to help shape the great marketing leaders of tomorrow.
The strength of the programme lies in the way it brings together today’s marketing leaders with tomorrows, in an open environment enabling frank and honest discussions between participants and globally renowned speakers.
To find out more, watch this video where we interviewed delegates, including marketers from Arsenal FC, GlaxoSmithKline and Tesco.