Barbara Balm-Wijands

Barbara Balm-Wijnands is a passionate and entrepreneurial marketer with an extensive experience in international marketing management. She is inspired by everything that happens at ‘China speed’! With her innovative mindset, Barbara supports organisations in their process of transformational thinking; like reframing their business models in order to become more agile in their fast developing and changing markets. Barbara’s real passion is inspiring her team and reaching great successes as a team: “It is great to share knowledge and see your team members grow professionally!” Barbara has lived in 3 different continents whilst working for large FMCG’s. This makes her into an all-round, flexible, sociable and quick self-starting professional with strong communication skills. She enjoys working in a multi-cultural environment while being able to strengthen companies’ international businesses.