Interviews

Frank Lampard on why European stars need to help grow the MLS brand

It may be regarded by some football fans as the place faded European greats go to retire but Major League Soccer (MLS).
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Q&A with Malaysian investigative journalist R. Nadeswaran

Award-winning investigative journalist R. Nadeswaran, best known by his popular column name.
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Talking with Meabh Quoirin

Meabh Quoirin on why brands need to get emotional and the importance of talking to strangers...
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Q&A with DirectAsia's CMO Pauline Png

Former Procter & Gamble marketer Pauline Png joined DirectAsia at the beginning of 2015 as CMO...
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Talking with Faris Yakob

Faris Yakob talks to Elen Lewis about his latest book, Paid Attention and more.
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An interview with Jim Carroll

Jim Carroll, former chairman of BBH talks to Elen Lewis about leadership and how to get the best from your agencies. What advice would you give your 17-year-old self?
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Meabh Quoirin's slides from Annual Conference 2015

MD of the Future Foundation, Meabh Quoirin, gave a presentation at our Annual Conference 2015 at the BFI. In it Meabh discussed technology and the future and asked our members, are their brands ready for 2025?
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A racing start: Sir Dave Brailsford

Dave Brailsford on getting the best out of people and why bold leadership is about recognising it's not about you.
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Talking with Dan Ariely

Dan Ariely, professor of psychology and behavioural economics, Duke University on why marketers should be called behavioural economics engineers 
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Richard Curtis on the spot

Ahead of his appearance at our ‘Creativity for Commerce’ Annual Conference, on 21 November, Elen Lewis interviews Richard Curtis CBE.
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