Cigdem Oztabak

Cigdem Oztabak is a global marketing strategist with over two decades of experience in the EU and the US. As a former executive at one of Europe's largest banks, she led digital transformation initiatives and later spearheaded AXA Insurance's digital marketing strategy, earning the MediaCat Felis Award.

Based in New York since 2020, she architects narratives for technology companies through Pirix, her media communication & content studio serving clients across the US, UK, and EU. A published author in IGI Global Scientific and  "The Entrepreneur's Guide to Modern Marketing," she brings expertise in AI marketing and content strategy. Her work earned her the Stevie Awards '23 Coach of the Year in Marketing, and she's a moderator at SXSW'24 "The Intersection of AI Innovation & Creative Frontiers." Recently, she co-produced the 'The Vitruvian Code' exhibition at San Francisco's Gray Area, exploring human-human communication with technology.