Content Library
What neuroscience can teach marketers for creative effectiveness
On the latest episode of the Shiny New Object Podcast, Sorin Patilinet, Senior Director for Marketing Effectiveness at Mars, shares how he's been using neuro...
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The Buy Side - KP Snacks - UNOFFICIAL PARTNER
The Buy Side is an Unofficial Partner series of conversations about sport and sponsorship with brand marketers.
Our guest is Kevin McNair, Marketing Director of...
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THINK EQUAL podcast: Leanne Foy meets Mary Godbeer
This month, THINK EQUAL Project Director, Leanne Foy meets Mary Godbeer, Senior Corporate Communications & PR Manager at International Cricket Council.
What can sport and...
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The Whole Marketer Ep106 - Strategic Thinking with guest Zoe Scaman
Episode #106. The technical skill explored in this episode is strategic thinking - a fundamental skill for marketers to gain clarity on long-term choices and...
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Boosting Q4 & beyond creative effectiveness
On this one-off episode of the Shiny New Object podcast, Tom Ollerton interviews Automated Creative's Amy Wright (Global Head of Creative Strategy) and Dan Moseley...
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Sustainability Squad Podcast - Purpose-driven strategy, the role and function of brand
Hosted out of the UAE, the sustainability squad was created to bring together a group of members to help drive change around ESG and help...
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