Jack Calderwood, the Head of Pulse at draftLine Europe, believes that metaverse is the future of digital marketing for all brands. As our digital identities...

73% of women experience bias at work—yet less than a third of employees are able to recognize bias when they see it. It's up to all of us to think about what we can do individually to create a more equal world and come together as a powerful force for change.

As 2022 begins to unfold, I wonder if – like me – you’ve made New Year’s Resolutions to guide your actions this year? Many CMOs I speak to want this to be the year they transform marketing by decluttering. But how? I’ve shared my thoughts.

Episode #59. This episode is a technical skill on Insight. As marketers you may always be on the lookout for consumer insight, but how do...

‘We want a Patek Philippe!’. I’m told intermediaries hear that phrase on a regular basis. The problem is, most ad agencies can’t do it. Most...

“What are you doing with your profits - are you investing it back into your people and community or the pockets of a few?” What...