Content Library

Marketing Starter For Ten: CEO of Dark Horses Melissa Robertson on Euro 2020 and the changing face of sports sponsorship

For today’s pod we haves another episode in our series, Starter for Ten – a series of ten-minute talks from clever people in our network...
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Three Psychological Pitfalls Marketers Should Avoid

To ensure that empathy and connection remain at the core of every communication in today's contactless world, marketers must avoid the following pitfalls.
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Social media in the Middle East

We’re taking a look at where influencers are flocking to and what’s keeping consumers are engaged.
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Recognising Retail's Role in Social Change

In highlighting the true impact that retail has, we hope to inspire retailers to use their stores as a positive force for society, and in doing so, forge deeper relationships with customers.
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Disrupting the flower delivery category with Whitney Bromberg Hawkings of FLOWERBX

FLOWERBX Co Founder and CEO Whitney Bromberg Hawkings discovered that 60% of flowers that go into a shop are wasted. That prompted her to create...
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How to create a new category: healthy dog snack brand Denzel’s with Co Founders James Lacy and Nathan Perry.

Healthy dog snack brand Denzel’s is sold just like human snacks in convenience stores and petrol stations. Founders James Lacy and Nathan Perry explain it...
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