Content Library

Achieving Sustainable Business with Philip Kotler, Author, Professor - Father of Modern Marketing

When Philip Kotler signed up to our https://guava-grasshopper-8cyk.squarespace.com/Manifesto (Sustainable Marketer Manifesto) - we were absolutely thrilled to have his esteemed support. In his 90 years...
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Future Leaders with Keli Mitchell

Last week, for the third instalment in the future leaders workshop  series, we heard from Keli Mitchell, MD at Frame. She shared her top tips on building great relationships both in our professional and personal lives.
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Luca Zerbini on unearthing the solution to an unknown climate challenge

Imagine being given the opportunity to make a positive difference to 3 billion people around the world. Then imagine being told you had 6 weeks...
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Ogilvy Gambit Review

Doug Brown, Senior Planner at The Union gives us his review of the Ogilvy Gambit at Amplify Marketing Festival 2021.
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Orla Weir from Ugly Drinks on disrupting Big Soda, trialling a rain-flavoured drink, and being the Willy Wonka of seltzers

"We knew that Coca Cola and Pepsi wouldn't do it. And we could. This is what we stand for," says Orla Weir, Global Direct To...
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AI and Copywriting: embracing the benefits

In the field of digital creative, the last frontier for AI is copy. For writers, this means we can scale our craft to meet the ever-growing demand of personalization.
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