Content Library

I love being a woman, but...

International Women’s Day comes but once a year. But, I’m a woman all year round. 
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Depop’s Katy Woodrow Hill & Livity’s Rani Patel Williams on Gen Z womxn shaping the future

In line with Women’s History Month in this pod Marketing Society Editor, Mike Piggott, chatted to Rani Patel Williams, Livity Business Partner and Katy Woodrow...
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Bank marketing = Big data + Hyper-personalisation

Customers increasingly expect that interactions with their bank will be as sophisticated, immediate and personalised as their experiences with other industries – such as retail (e.g., personalised recommendations), transport (e.g., ride hailing) and hospitality (e.g., home-sharing platforms).
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Murray Calder to be recognised at the Star Awards

We plan to recognise Murray Calder’s contribution to our industry at the Star Awards later this year. Murray is a Fellow of The Marketing Society and a previous Chair of the IPA Scotland.
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Why BCorp is a race to the top | With James Perry, Co-chairman Cook, Co-Founder BLab

Join us as we talk to James Perry from Cook about the B Corp movement. And, unlike the race to the bottom, which is synonymous...
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THE MARKETING SOCIETY SCOTLAND APPOINT SPEY TO PROMOTE VIRTUAL DIGITAL DAY

The Marketing Society Scotland have announced their first Digital Day communications partner, SPEY, to support their upcoming annual event.
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