Content Library

Moneyball marketing with OPPO's Head of Digital Marketing, Europe, JJ Foan

What does Brad Pitt's character in Moneyball have to teach a digital marketing manager? How to increase reach and build growth by looking at undervalued...
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Can Marketing Save the Planet - Ep 52: Marketing, mindset shifts and the pursuit of a Purpose Upgrade, with Paul Skinner (Part 1)

“ We need to route purpose in solving important solutions, developing meaningful solutions and reaching inclusive worthwhile outcomes that mobilise everyone we need in pursuit...
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How to avoid Pride washing and promote natural & intuitive ads for LGBTQ community

How many brands know what they're really doing when showing pride? Daniel Peach, Head of Digital Acceleration Programmes, EMEA Go to Market Strategy at Google...
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The Whole Marketer Ep92 - Slow the Fu%k down with guest Emma Harris

Episode #92. The holistic topic discussed in this episode is finding balance in work and life aka ‘Slow the Fu%k down’.  This episode is a...
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How to navigate consumer privacy and targeted marketing

On the latest Shiny New Object podcast episode we hear from SVP for Marketing at YES Bank, Anju Chauhan. Her focus for the future of...
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Can Marketing Save the Planet Ep51: Green Claims - The Challenge of Sustainable Consumption with Oliver Bealby-Wright, Consumers International

“Marketers need to get into the nitty gritty and learn about lifecyle assessments and how they are used, their limitations and their advantages, it might...
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