Content Library

What has changed (or not) about the business of creating names

I have been working as a namer for two decades and in the era of digital and artificial intelligence
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The Marketing Society announces a new Chair for Hong Kong

Current Chair, Partner & Leader of the PwC Experience Centre, Guy Parsonage, will step down
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Top ten charity campaigns of 2017

What makes the best charity marketing campaigns of 2017 is to stand out and be noticed with a great channel idea and a real audience focus
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About Society membership around the world

The Marketing Society is an exclusive global network of senior marketers.
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The Guardian redesign

It’s not easy selling news these days: it’s hardly a front page story that newspaper sales have been slowly heading south
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Freelancers can deliver on more than just brief…

People who work as freelancers make up 40% of the design and media workforce...
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