History teaches us that language has never been a static entity.

‘Consumer Insights are Dead’, according to a provocatively titled

73% of women in India believe men should do more to help with the laundry.

New Yorker living in Edinburgh, Liz is married to a Scotsman,

David leads Bright Signals team of digital creatives. They make content for brands. From words to video, from apps to interactive installations. Then they get it seen and shared, managing social media accounts that reach millions of fans.

Experiential marketing is on the rise with many marketers shifting towards experience-led activity to engage consumers beyond traditional methods.