Content Library
The desire to be liked is vanity
In reading Wendy Gordon’s article about liking (Q2 2017, page 30), I am reminded of quite how irrelevant and marginal much of what I do is. Nobody cares about brands and advertising.
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Just because you can doesn’t mean you should
For years, you’ve been unable to do something. Then new technology comes along – and suddenly you can. So you do.
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New luxury: a triumph of excess over experience
Perhaps nobody epitomises old luxury quite like Imelda Marcos. She was First Lady of the Philippines for over 20 years, but is best known for an extravagance and extreme form of materialism that is tough to admire in the age of austerity.
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Tel Aviv: Where the car market is being revolutionised
Arriving at Ben Gurion Airport at the crack of midnight last month on my tenth trip to Israel, I was met by Eli, the taxi driver...
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The Marketing Society Asia
Initially we have been looking to represent a meaningful mix of B2B, B2C and professional services marketing in the region.
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Diversity in the 21st Century
Multiculturalism. Even saying the word now feels dated and crass; a hangover from the 20th century. Diversity has now become new form of multiculturalism.
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