Content Library

IBM’s Stuart Small presents to The Marketing Society’s Dubai Chapter

A career marketer known for his analytical skills, Small focused his talk...
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Why has Sweden become Europe’s hotbed of innovation?

Millions of hearts around the world beat with the help of a pacemaker. Candles are lit with the help of safety matches. Ball bearings make our machines work smoothly, whilst we instantly recognise Samuelson’s iconic Coke bottle design.
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Steve Radcliffe on 'Bad Leaders'

At The Marketing Society, we like to have bold conversations that celebrate failures, as well as success. So we enlisted the help of UK's number...
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Deviant innovators

Who are the greatest innovators in the world? Steve Jobs, Thomas Edison, Henry Ford. The usual suspects. There is a myth that innovation comes only...
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Letter from London: the freelance voice

Dear marketing and advertising agencies,
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As planners, we should be better ancestors

I’m not sure how many planners think about leading a department when they’re in the early stages of their career. I know I didn’t. You focus on being the best planner you can possibly be.
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