This campaign was based on the insight that many women don't exercise

Parag is a leading global strategist, world traveller and best-selling author. He’s also a CNN Global Contributor, Senior Research Fellow at Lee Kuan Yew School...

The Marketing Society’s 2016 Marketer of the Year, Alistair Macrow of McDonald’s, features in this short film in which he discusses the three great ads...

To highlight the inequality that women earn up to 20% less than men in equivalent roles and with the same training a campaign was created.

From equal pay to an end to child marriage, the UN’s Project Everyone is encouraging women everywhere to speak up

Two rockstars from programmes and advertising explore the state of creativity on TV, the trends to watch and what they mean for the creative process.