Content Library

The ‘promise’ car and 'invisible people'

What happens when you find a technically savvy, creatively minded market facing an ongoing social issue?
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New leadership team for The Marketing Society Asia

We're delighted to introduce our new leadership team for The Marketing Society Asia:
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From functional leader to leading the enterprise

Last night was another opportunity to hear first hand from the CEO of Direct Line, Paul Geddes.
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A good relationship boosts the balance sheet

For years, there has been a recurring topic in agency remuneration...
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Uncomfortable Breakfast: data with IBM

Data - how to apply advanced analytics to gain deep customer insight and enabling better experiences...
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Moments of serendipity at an Uncomfortable Breakfast

On Wednesday 3 February we hosted our first Uncomfortable Breakfast of the year in Dubai, discussing data with our sponsor IBM. We explained how to...
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