Content Library

Member Interview with Kathryn Sloane

Member Interview with Kathryn Sloane, Executive Managing Director APAC MEA, SGK
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In My Humble Opinion....more brand experiences should be buyable

Welcome to “In My Humble Opinion”, a podcast collaboration between The Marketing Society and Publicis Groupe UK agencies that creates a space for marketing leaders...
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Dame Carolyn McCall DBE Appointed as President of The Marketing Society

The Marketing Society welcomes ITV's CEO as its new President, marking a significant milestone in its 65-year history.
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Giving the empty chair a voice

Thanks to AI we can now give Jeff Bezos's empty chair a voice via AI personas. While seen by many as a game-changer, its effectiveness lies in thoughtful application says Marcos Angelides.
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The A to D of 2025 Trends

The A - D of digital trends set to influence marketing in 2025 - an in depth look at the pros and cons and how they'll affect businesses and brands.
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Top 9 Marketing Trends 2025

Nine key trends are set to shape marketing in 2025 but rather than chasing each one down select only those that genuinely align with your own brand's DNA
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