Katie Golding

Katie Golding is an award-winning leader in marketing and communications, renowned for her strategic vision and creative acumen. Recognised by Forbes Middle East as one of the top 10 women in marcomms, she is currently Marketing Director of destination marketing at Aldar.

With over 28 years of experience with more than 17 of those in the MENA region, Katie has consistently demonstrated an exceptional ability to drive digital transformation, growth, and innovation. 

During her tenure at SRMG, the largest media group in the MENA region, Katie led the marketing and communcation for all of the group brands.

Her strategic direction and knowledge of digital transformation was pivotal in repositioning the group’s leading platforms to resonate with a younger, digitally native audience.

Under her leadership, one major news platform experienced 35% year-on-year growth, while another emerged as the region’s fastest-growing digital news platform.

Katie’s impact was equally profound at Sky News Arabia, where she spearheaded a brand evolution that propelled the channel to the forefront of digital and social media engagement.

Her work consistently marries data-driven strategy with bold creative, resulting in measurable impact and critical acclaim.

A champion of great storytelling and effective communication, Katie has led teams to win multiple industry awards. Most recently, she secured a Grand Prix at the Dubai Lynx in the PR category, an achievement that demonstrates Katie’s relentless pursuit to making things happen.

She has worked with iconic names including British Airways, Etihad Airways, Lloyds TSB, British Telecom, The Financial Times, Sky News, Asharq Discovery, Asharq Business with Bloomberg, Independent Arabia, Thmanyah, and many more.