Lisa Gilbert

Lisa Gilbert is an accomplished global marketing and brand executive with more than two decades of experience leading complex transformation across multinational technology organizations. She has served in senior leadership roles in the United States, Europe, and Asia, bringing a strong cross-cultural and operational lens to strategy, customer engagement, and enterprise growth.

As Kyndryl’s U.S. Marketing Leader and Global Business Development Marketing Lead, Lisa brings her global field marketing experience to two of Kyndryl’s strategic growth priorities: leading marketing for the U.S. market and advancing Business Development marketing globally. Building on her leadership as Kyndryl’s Global Head of Field Marketing, where she led Account-Based and Pursuit Marketing across 60+ markets, Lisa continues to focus on strengthening customer engagement, accelerating pipeline, and driving measurable business growth. In her previous role, she created an industry-leading program that financially rewards marketers for originating new relationships and influencing deal shaping — establishing marketing as a true partner to the sales and consulting organization. She has embedded AI into field marketing workflows, leveraging intelligent automation, predictive insights, and agentic tools to sharpen targeting, accelerate pursuit marketing, and elevate customer engagement. Under her leadership, field marketing has delivered tangible pipeline growth, strengthened C-suite relationships, and enhanced Kyndryl’s position as a trusted transformation partner.

Before helping launch Kyndryl's brand from scratch (no small feat for an $18B company with 90,000 people, Lisa held senior marketing roles at IBM, including CMO of IBM Japan and Chief Marketing & Communications Officer, IBM UK & Ireland, leading cross-functional teams through large-scale transformation and digital modernization initiatives.  Her experience as a General Manager within IBM’s Marketing Services Center also deepened her operational and governance expertise across functions, systems, and financial planning.

Beyond her day job, Lisa served for 3 years as a Non-Executive Director for Pulsar Group (LSE:PULS), a British social SaaS company, where she helped guide their global expansion.

As a graduate of the Marketing Academy Fellowship program, she is passionate about developing future marketing leaders as the US Alumni council chair for The Marketing Academy Fellowship program.

A University of California, Santa Barbara alumna, Lisa also channels her passion for excellence into her partnership and investment in Hall, a winery in Napa Valley.