Naomi McCann

I’m a marketing professional with over a decade of experience across both agency and client-side roles, spanning finance, travel & leisure, automotive, and food and drink. I’m currently Head of Marketing at Cartwright & Butler, where it’s an exciting time to be part of the business as we navigate a strong period of growth. As an independently owned brand, we’re a small, agile team doing big things in the premium gifting space.

My experience spans brand strategy, campaign delivery, and performance marketing, with a strong track record of delivering insight-led, multi-channel campaigns that drive measurable results.

I have a real passion for supporting marketers and giving back to the community, something I’ve leaned on heavily throughout my own career, particularly through The Marketing Society’s mentoring programme. I was proud to found and chair the first Future Leaders Group (FLAG), helping bring earlier-career voices into shaping the Society’s direction and building a more connected diverse community.

I was also honoured to be named Rising Marketing Star in 2021.