The Marketing Society UAE Scholarship 2024



In 2022, The Marketing Society and TikTok launched a new Scholarship  – a chance to help accelerate the careers of young marketers in the UAE.

To mark the 50th Anniversary of the UAE, we offered 50 Scholars a complimentary 6-month programme of events, training, webinars, mentoring and more, helping to grow marketing and leadership skills in high potential individuals.

What do the Scholars get?

Each Scholar will receive a one-year Subscription to The Marketing Society, providing access to our thought-leading content, publications, webinars and more. There will also be a carefully curated programme of events (hearing from the leading marketers in the region), training sessions from world-class facilitators, mentoring from Marketing Society members and training sessions from TikTok senior leaders.

Topics that will be covered include: Communication Training, Personal Branding, Leadership Development, Emotional Intelligence, Web3.0 and the Advertising, Empathy, Storytelling and more.

Applications are now closed for 2024. The 2025 programme will launch on 1 September 2024 when applications will be open

Who can apply?

  • Anyone who has fewer than 5 years’ of experience in the marcomms industry
  • Those currently working in a brand, agency, media organisation, consultancy or start up
  • Applicants must be based in the UAE, with physical sessions predominately taking place in Dubai

Any applications outside of the above criteria will not be accepted.

Scholars must attend at least 70% of the sessions in order to graduate from the course. The Graduation will take place at our flagship Conference in October 2024

How are the Scholars selected?

Once the applications are closed, a jury of CMO members will select the 50 stand out submissions. The judging day will take place in early November 2023 and applicants will be informed by the end of November if they have been successful or not.

For more information please do get in touch with Alasdair Hall-Jones, Global Director

Is there a cost?

The programme is complimentary, with all activity subsidised by our brilliant partners at TikTok.

When does the programme take place?

The course runs from January 2024 to June 2024. There will be 10 sessions - 8 physical and 2 virtual, with the sessions taking place in Dubai.

A Testimonial

"The Marketing Society Scholarship propelled my career in many ways. With frequent sessions hosted by some of the most inspiring and successful marketers in the region, we were constantly learning, which gave all those who are part of the scholarship an advantage. Not only that but the exposure you get both amongst the speakers and fellow scholars helped to expand my network. My favourite part was the benefit of having a mentor, someone I could regularly speak to about my own career and seek advice from. Overall, I would recommend this scholarship to anyone in the early stages of their career and interested in taking it to the next level.  - Alice Hinitt, Senior Social Media Manager, House of Comms


Enjoy this? Get more.

Our monthly newsletter, The Edit, curates the very best of our latest content including articles, podcasts, video.

Enter the characters shown in the image.
This question is for testing whether or not you are a human visitor and to prevent automated spam submissions.

Become a member

Not a member yet?

Now it's time for you and your team to get involved. Get access to world-class events, exclusive publications, professional development, partner discounts and the chance to grow your network.