Osh Rice

Osh is the Founder and Managing Director of Daydot. Over the past decade, he has worked with senior marketing and digital leaders across subscription media, ecommerce and the nonprofit sector to drive measurable digital growth through experimentation.

His work has helped organisations unlock more than £25m in incremental revenue, improve conversion and retention at scale, and move teams away from opinion-led roadmaps towards evidence-led decision making. Osh is particularly focused on helping CMOs reduce risk, build internal confidence, and make better digital decisions under real commercial pressure.