Sheilen Rathod

<p>For the past 19 years Sheilen has specialised helping some of the world’s most iconic brands succeed in the digital world. </p> <p>Sheilen moved to New York in the mid 90’s, helping brands such as Ralph Lauren, BMW and Revlon establish brand presence in the digital space; win customers and drive engagement &amp; loyalty. &nbsp; In late 2009, Sheilen landed in Beijing and became fascinated with China; the pace, the technology and the people. He joined the Ogilvy Hong Kong family in late 2011, becoming Managing Director of OgilvyOne Hong Kong in 2013, leading &amp; growing the team to be market leaders in digital and customer engagement and working hand-in-hand with clients such as American Express, Shangri-La, and BlackRock. Sheilen moved to Shanghai in 2017 to lead the Customer Engagement &amp; Commerce capability in China. While there he lead a team of 40 strategists; data, commerce and loyalty professionals support numerous multi-national brands successfully navigate the complexities of the China eco-system.</p> <p>For the past year Sheilen has held the role of President, Ogilvy Experience, Asia, leading teams of talented individuals as they help numerous local and multi-national brands navigate and capitalize on the opportunity digital, data and the new platform-driven world brings. He is passionate about modern customer centric marketing. Sheilen often delivers thought-leadership pieces and speaking at numerous conferences across Asia along with having contributing lectures at Parsons School of Design and more recently Hong Kong University.</p>