Event review
Inspiring the 'we', with Norman de Greve
On a rainy, humid, foggy Wednesday night in NYC, 100 people came together to be part of a conversation between Norman de Greve
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What is your Brand Purpose? Lessons in how to make your brand thrive
The audience at last night’s Marketing Society “Best of the Best” event, held at Royal College of Physicians, were treated to inspiring campaigns from:
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Age: a prickly subject
Age. A prickly, awkward subject, especially for anyone working in the very youth-led marketing and advertising industries.
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Old people aren't dinosaurs
How do you write a review for an session where more than 20 people shared their views, at breakneck speed, and all conducted under ‘Chatham House Rules’?
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Four storytelling secrets
By Martin Truong, Director of Communications & Digital, Northern Europe at Webloyalty
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In the spirit of exchange
Jason Cheung reviews our intimate lunch with Ralph Kugler in Hong Kong
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Bravery is telling the small stories
When you’re brave in a little way the big things look after themselves.
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CMOs are leaders, not conductors
Last Friday I was lucky enough to attend The Marketing Society’s latest Power Hour event, an intimate lunch with Ralph Kugler – a true force within the Marketing industry – as he shared his career journey CMO, to CEO and now Chairman.
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Mantras and mindsets for innovators
Ciara Dilley reviews our Uncomfortable Breakfast on Innovation and Startups
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AI, GDPR and blockchain: What you need to know from Cannes Lions
IBM iX's Global Leader shares the four trends which stood out for him at the International Festival of Creativity
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