Event review

10 things we learned at our Brave Conference 2017

We were thrilled to share the Brave Conference 2017 with so many of you in London, New York and Dubai today
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The Guardian scoops Brave Brand of the Year Award

The Guardian, one of the UK's most admired media owners, was voted The Marketing Society's Brave Brand of the Yea
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Hugh Burkitt's thoughts on our Brave Conference

This year’s Annual Conference has departed radically from the Society’s usual pattern of inviting successful marketers to reveal their secrets, in favour of an in-depth exploration of what it means to be brave, by listening to the stories of all k
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Something We Can All Understand

When I first started working in this industry, the acronyms threw me. An email would be peppered with CMO, RFI, SEO, CTA. I felt I needed my own Enigma machine to understand what was happening.
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Let's stop pretending we're brave

First, a confession: we've recently banned the word 'brave' at Creature.
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Digital Day 2017: Review

Another event about digital marketing. Hurrah? You could probably spend every day of your working life attending training, workshop or a conference on the subject.
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Six need-to-knows on 'MarTech'

As technology shapes the marketing landcape, Havas Media's Duncan Bell tells us how to keep up.
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The key to CMOs cracking Asia

Shufen Goh, co-founder and principal of R3 reviews the Marketing Power Hour in Singapore when she outlined the key findings from her book Asia CMO. 
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Ruby Wax: just what the doctor ordered

I’m no psychiatrist, so it only recently clicked with me that mental illness is simply the fuzzy, cerebral, maybe even spiritual twin, of physical illness
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Ruby Wax: waving the flag for mental health change

In an age where celebrity is perceived as king it is powerful when those in the public eye speak out
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