Interview with Candace Gerlach

Interview with Candace Gerlach

This week we meet the Head of Marketing - Green Flag at Direct Line.

What’s your golden rule?
Be loyal. Be positive. Get shit done.

Who has been your biggest influence?
I have been lucky. All of the marketing directors that I have worked for so far in my career have been my biggest influence.
 
What is your most hated business expression?
'Reach out' or 'let's take this offline'.
 
What’s the smartest business idea you’ve ever had?
It was so smart I have actually forgotten! A lot of wine was consumed that night. It was digital. That’s all I remember.
 
Which leader do you admire most and why?
Richard Branson. He loves a thought provoking tweet so pretty much every day I learn something new. He built something from nothing because he believed in himself and he seems to create a healthy culture that everyone wants to be a part of. I’d love to meet him for a few wines and ask lots of nitty gritty questions.
 
What’s your favourite word?
Marvellous.
 
Tell us a secret
I’m a ski instructor.

Read more interviews in our Clubhouse. We’re looking to profile all members so please email Leah to get involved.

 

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