Choosing a marketing book can be a tricky business. Which one is worth your time? Which is most relevant? Cutting through the clutter can be a bit of a chore at the best of times.
Luckily our members are a helpful bunch and regularly review industry titles to make your life easier. And because they're a well-read and industrious lot they've now reviewed over 100 books, by authors such as Sir Terry Leahy, Dave Trott, Lord Saatchi and Charles Vallance.
Here are some of our favourite reviews covering books across a broad spectrum of topics, disciplines and ways of thinking. Read, absorb and enjoy. And don't forget to get involved, details to contact us and review a book are below.
| NEUROMARKETING - REVIEW BY SANDRA PICKERING, OPENTO | FUTURESCAPING - REVIEW BY RICHARD DAVIES, SHELL | CAN'T BUY ME LIKE - REVIEW BY MARTIN RILEY, PERNOD RICARD |
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| DAVID AND GOLIATH - REVIEW BY JOHN KEARON, BRAINJUICER | IMPLOSION - REVIEW BY NICK JEFFERSON | WHAT CHINESE WANT - REVIEW BY J. SAUNDERS, MCCANN ERICKSON |
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| PREDATORY THINKING - REVIEW BY ANDREW MELSOM | ANTI-FRAGILE - REVIEW BY FIONA MCANENA, CLEARHOUND | CULTUREMATIC - REVIEW BY MARK EARLS, HERDMEISTER |
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If you're a member of The Marketing Society we'd love you to write a 300-word review for our Clubhouse. Or if you're an author get in touch. We've got lots of members keen to review your book. Contact Michael Piggott to find out more.
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