Pioneering Spirit 2013: winner and shortlist

Pioneering Spirit 2013: winner and shortlist

Over the last two years we’ve held dinners in Porto, Madrid, Berlin, New York, Sao Paulo, Hong Kong and Istanbul as well as a host of cities in the UK.

We now have over 200 judges across the world that judge these case studies every year.

This year's initial shortlist - shown below - will be whittled down to a top 10 over a series of judging dinners throughout March and April, with the top 3 winners announced at our Star Awards in Scotland in June.

Winners from 2013

  • Gold - Troy Library 'Book Burning Party', USA
  • Silver - Hemoba and E.C. Vitoria 'My Blood is Red And Black', Brazil
  • Bronze - Vodafone 'Value for Change' 'Fakka', Egypt

Shortlist - best of the rest
From organ donation and dumb ways to die to saving stolen children, the 2013 shortlist featured some wonderfully inspiring marketing ideas. Select the images below to watch the case studies in our Cinema.


Suggest an idea
We're always on the lookout for pioneering marketing ideas that are bold, leading and inspiring, also well executed and effective. If you would like to suggest an idea please contact us with your reason why you think it should be nominated.

To find out more about the current nominations and view photos of the dinners, please visit the Pioneering Spirit Awards website.

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