Wesley ter Haar
Chief AI Officer, Monks
Wesley ter Haar is the co-founder and Chief AI Officer of Monks, the global, purely digital, data-driven company with a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global Marketing and Technology Services to accelerate business growth and redefine how brands interact with the world.
He currently sits on the boards of SoDA (The Digital Society) and S4Capital. Under his ongoing leadership for more than 20 years, Wesley has sought to wage war on mediocre digital production, growing Monks from a humble production house into an end-to-end creative and production partner, through aggressive expansion and many mergers throughout the years. From crafting tailored, outcome-focused campaigns to modernizing critical infrastructure for the ever-evolving digital landscape, Monks delivers solutions that engage audiences in real time, drive cultural relevance and sustain long-term impact—a tripartite approach that establishes it as a trusted partner to the world's most innovative brands.
He has spoken around the world at conferences including Cannes, Adobe MAX, CES, Advertising Week NY, Advertising Week LATAM, FIAP and more. Always looking to bring creative triumphs to justice, Wesley is the inaugural president of Cannes Lions' Digital Craft jury and serves on the Cannes Titanium Jury, which celebrates game-changing creativity. Business Intelligence has recognized Wesley in its 2024 Excellence in Artificial Intelligence Awards program as AI trailblazer. In 2018, ter Haar earned a coveted spot on the AdAge’s 2018 Creativity All-Stars list and was inducted into the ADCN Hall of Fame in 2018.
