Dan Ariely, professor of psychology and behavioural economics, Duke University on why marketers should be called behavioural economics engineers
Talking with Dan Ariely
Talking with Dan Ariely
Talking with Dan Ariely
Dan Ariely, professor of psychology and behavioural economics, Duke University on why marketers should be called behavioural economics engineers
Richard Curtis on the spot
Ahead of his appearance at our ‘Creativity for Commerce’ Annual Conference, on 21 November, Elen Lewis interviews Richard Curtis CBE.
What would you tell your...
John Bernard | Mozilla | Inspiring Results
Ahead of his appearance at Inspiring Results on November 12 in Edinburgh, we caught up with John Bernard, Global Marketing Director at Mozilla.