Content Guidelines

The Marketing Society Content Guidelines

We're here to inspire, accelerate and unite the marketing leaders of today and tomorrow. Our mission is to help them do well in their careers and do good in their organisations and society, enabling marketing excellence and empowering brave leadership.

In terms of topics, we like content that is: diverse, global and inspires change. Content should empower brave leaders in marketing, and help shape an industry of which we can all be proud.

What you need to know

  1. We curate the best, most interesting content from all over the world for our members. There are 2650+ members in our global community of leading marketers from brands including Google, Unilever, Diageo and more.
  2. Types of content we use: blogs/opinion pieces, think pieces, book reviews, event reviews, Q&As, interviews, podcasts and videos
  3. We have three different lengths of content: Quick Insights: up to 400 words, Blog: 400-600 words, Deeper Dives: up to 900 words
  4. Please credit any sources used or mentioned in your article. If you wish to include images, these must be credited and copyright free
  5. Content should be original and not appeared on other websites. If this is not the case, let us know alongside your submission with the link to the original article
  6. We do not share content that advertises, promotes or appears to be part of a link-building scheme

How to contribute

Get in touch with [email protected] attaching a draft of your article in the form of a Word or Google document, please note this must be a completed piece of content and not a pitch. You will also need to provide a high-resolution headshot and bio to appear alongside the piece.

Once you have submitted, we will be in touch shortly with the next steps. Our content is predominantly made by our members, for our members. If you are not a member of The Marketing Society and wish to submit an article or guest post, please do get in touch.

Our team reserve the right to edit your blog post as we see fit and to reject any contributions that we don't think are suitable for our members. 

How we promote content

Content sits behind our member log-in but will sometimes be featured and promoted to our wider audience. We also hand-pick the best content from our community to share in our newsletter 'The Edit' with 31,000+ subscribers and to be discussed and debated in our members-only virtual Coffeehouse on Guild. We encourage you to share your finished article on your social channels and on Guild if you are a Marketing Society Member. You can find out more about the purpose and guidelines of our Coffeehouse below:

Purpose:
For our members across the world to connect, chat, debate, share ideas and be inspired. The group is for any member of The Marketing Society who would like to share ideas and interesting content, get feedback from the group, and make useful contacts and connections. 

Guidelines:
The group is exclusively for members of The Marketing Society. The group host is Stacey Telford. Don’t ever feel shy about reaching out with any questions or suggestions. Group members are typically senior marketers with +10 years experience in the industry.

We have a few requests in terms of the nature of contributions: 

  • No unsolicited selling
  • Be respectful of people’s opinions
  • The host's decision on who can join, or who should be removed, is final 
  • We encourage discussion and healthy debate and do not discriminate against any views but we reserve the right to remove any content based on the following (and remove members who repeatedly post this content): 
  1. Confidentiality: All Coffeehouse members must abide by the Chatham House Rule. Further to that, be mindful of people’s privacy: don’t share private information about other people without their permission. 
  2. Offensive posts: Violent, obscene, profane, hateful, or discriminatory (on the basis of – race, colour, ethnic origin, religion, gender, sexuality, disability, marital status, social class, age etc.) comments or content. 
  3. Threats or defamation: Personal attacks or comments that threaten or defame any person or organisation. - Illegal content: Comments that suggest or encourage illegal activity. 
  4. Spam: Repetitive posts copied, pasted and posted, or continuous promotional content and references - Deceptive or misleading posts
  5. Vulgar language: Posts/comments seen as offensive. - Intellectual property rights: Share video content, links, photographs, and text if you have rights to it. If you don’t own it or don’t have permission, please don’t post it, but you can link out to it.

We also share our content across our social platforms: LinkedIn | Instagram | Twitter | Facebook

If you have any further questions or wish to get in touch directly, please contact [email protected]