Content Library
Breaking down silos between digital and traditional media with Google's Ben Wise
In this special 200th episode of the Shiny New Object Podcast, Google Canada's Ben Wise shares his insights into successful marketing innovation. He explains why...
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The Marketing Society and WARC announce Knowledge Partnership
We believe that this partnership will be a valuable resource for marketing professionals looking to stay ahead of the curve and make an impact in their field. We look forward to working together to drive the marketing industry forward.
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How Formula 1 is winning the digital content race
Ahead of lights out on a new season of Formula One, Jade Wood, CSM’s Group Marketing and Events Manager, takes a closer look at the equally fast and thrilling digital content race.
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Eight marketing trends every marketer needs to know in 2023
Marketers face a challenging year ahead but they have the best chance of spotting opportunities and maximising media spend if they understand the shifting trends within the industry and how customers are responding to changing circumstances.
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The Whole Marketer Ep88 - Brand Transformation with guest Andrew Geoghegan
Episode #88. Series 5! We’re kicking off this new season with a technical skill – brand transformation - but when approached with a Whole Marketer...
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A reflection on Jeremy Bullmore
Jeremy’s writing is so distinctively personal that I found it made me quite sad when I re-read it, and I realise with some sadness that there are many questions I would still like to ask him - perhaps in his Agony Uncle mode.
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