Content Library

Biore creates own digital influencer to come across as relatable and authentic

In a bid to promote its Biore Cotton Sheets product, Biore, together with Hakuhodo
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An interview with Honor Harger

Earlier this year we hosted an event at the Marina Bay Sands ArtScience museum, where executive director...
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The best pranks from Hong Kong brands

Perhaps we should rename April fools’ day “spoof products launch day”, considering the impressive number of fake products
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Private labels can be more powerful and profitable than classic brands

When I want to cook a great dinner at home, I head straight to Marks & Spencer’s food store. M&S’s Cook range of premium quality, organically farmed self-assembly dishes makes entertaining easy.
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Interview with Andrew Au

Which leader do you most admire? Elon Musk - the world needs more Elon Musks.
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Why outsiders will help you breakthrough to the best competitive edge

Fun fact: I transferred between nine different schools in my thirteen years of schooling. It almost did my head in.
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