Content Library

The Behavioural Economics Guide 2016

Last month we saw the launch of the 2016 BE Guide, following the very successful 2015 Guide
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"Touch the Pickle" - Whisper - India

In India, periods remain a taboo subject and undermine women's confidence.
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Interview with Steve Ackerman

Ahead of his appearance at Digital Day Scotland, we caught up with Somethin Else MD Steve Ackerman. The best advice I ever got Creativity, risk-taking and failure go hand in hand.
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"Feliz Dia Hombres" - Urufarma - Uruguay

Urufarma is the Uruguayan leader in female contraceptives and they launched a film
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Missing Type - NHS Blood and Transplant - UK

In the past decade there has been a 40% decrease in blood donors.
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Elephants and Alien toys – salient behavioural reminders

How might toy aliens and elephants help us to follow through on our plans and intentions?
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