Content Library
Amplify 2025: cutting through the noise
Aran Chandran, Business Development and Marketing Executive at Turcan Connell, shares his top takeaways from this year's Amplify Marketing Festival.
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Where Creativity Meets Impact: Meta Announces Reels Awards for Southeast Asia
The Meta Reels Impact Awards 2025 celebrate the most creative and impactful Reels campaigns across Southeast Asia and emerging markets. Open to brands, agencies, and creators, the awards recognise work that drives real business results through standout creativity.
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Cassettes, Crimped Hair & High Scores: An 80s Spin on Customer Loyalty
At The 40th Annual The Marketing Society Awards night 1980s nostalgia was in the air and the brands that won big were those that created moments that made people feel seen, valued and a part of something bigger.
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AI Search Revolution: A Marketer's Action Guide
AI Overview now appears in 33% of searches and while this presents challenges like reduced direct website traffic, it offers unprecedented opportunities for hyper-personalisation and direct brand recommendations.
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The Trust Challenge: The Foundation of Successful B2B Marketing
Kate Mackie, Partner Brand, Marketing & Communications at EY explains why trust plays an even more significant role in B2B marketing.
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The Fellows Fundamentals: Launching a New Brand
As part of the The Fellows Fundamentals series on the building blocks of modern marketing Charles Vallance gives a step by step pathway to launching a new brand.
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