Content Library

Agility is key in the Year of the Monkey

As one lunar year ends and the Year of the Monkey starts, it’s a perfect time to reflect...
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Brand Learning Growth Drivers study

Growth matters. It matters financially and commercially it creates opportunities for people inside and outside companies.
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Britvic's marketing boss: let's get real on childhood obesity

If advertisers want to be seen as responsible, it’s time for a specific focus.
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Triage Thinking

In TV hospital dramas you’ll see a patient rushed in on a stretcher while a nurse yells “Get this patient to triage”.
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Star Wars sends Disney’s brand into hyperdrive

Every year, leading brand valuation and strategy consultancy Brand Finance puts thousands of the world’s top brands to the test.
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Is 2016 the year the word ‘digital’ is finally consigned to history?

Just as technology has become an integral part of consumers’ lives so ‘digital’ – once thought of as a highly specialised advertising field.
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