Content Library
Everyone is self-centred
In 1966 Joseph Weisenbaum wrote a primitive computer programme called Eliza.
He named it after the lead character in Shaw’s play ‘Pygmalion’.
About a simple girl who learns to speak English correctly.
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Why Lua Cooper is working with the Octavia Foundation
We caught up with Lua, marketing manager at Active International, to get her thoughts on supporting the Octavia Foundation.
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Big Bang marketing
Grabber of a headline but probably not what you think. I was running a strategy session in New York last week...
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Hot creative campaigns from the Nordics
The Nordics have experienced a wellspring of creativity, innovation, and technology over the past decades.
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US television and the gender war
I just downloaded the new book by Brett Martin, Difficult Men, Gifted Women.
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Teens don't care about privacy, right?
Changing attitudes towards online privacy among teenagers has huge implications for brands. But the assumption that young people are indifferent about their online lives and how their personal data is used is wide of the mark.
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