Ten years ago a good friend of mine asked me to be the best man at his wedding. Naturally, I accepted, and a few weeks later I sat down to write the best man’s speech.

Developing greater empathy for people with physical and mental disabilities is a key to unlocking tremendous social value. Playing Wheelchair Laser Tag can’t replace other types of disability education, but it is a great place to start.

Founding partner and director at Mobbus shares her thoughts on marketing campaigns that have caught her eye this month.

The challenge we have in the connection economy spaces is that some people persist in acting like it belongs...

Social media listening is a powerful addition to a brand’s strategic toolkit, providing insights that can add value throughout the organisation.

What would Scotland look like without advertising? Our streets would be less colourful, certainly...