Gen Z are some of the internet’s biggest current content creators and one thing is clear – diversity, inclusivity and accessibility are at the core of their values.
Today, brands that want to remain relevant need to embody these values too. But with many attempts falling short and viewed as inauthentic, are marketers damned if they do and damned if they don’t? How do you humanize your brand in a genuine and meaningful way?
Join us for an exclusive roundtable to discover the answers with Ashley Cooksley, Managing Director, North America, The Social Element
Ashley will reveal some of The Social Element’s insights on humanizing your brand from within; adopting inclusion and accessibility in your teams, processes and content, and how you can begin to tell this story to consumers from there.
Humanizing your company and your brand makes business sense, as well as being the right thing to do. The question is: can you afford not to?
Timings: 10 - 11am EDT and 3 - 4pm BST