Leading Voices: Tricia Weener – Linklaters | Virtual
UAE
12:00pm to 1:00pm GST // 31 March 2026
Register Now
Leading Voices is a new virtual series from The Marketing Society, created to bring you inspiring global and regional marketers each week.
This first Leading Voices event features Tricia Weener, Global Chief Marketing and Business Development Officer at Linklaters.
Based in London, Tricia has built an international career across APAC, MENA and Europe, with previous roles at HSBC and Kone. In this session, she will share lessons from her leadership journey, from running her own agency to leading marketing across global organisations. She will also talk about moving into new sectors and what she has learned along the way.
Tricia will also introduce her 5Cs framework, which has shaped her approach to marketing leadership, and share how Linklaters is approaching AI transformation to stay at the front of the industry.
Clear thinking, grounded in real decisions, built from doing the job
Venue
ZoomDate
31 March 2026Time
UAE 12:00-1:00pm GST | KSA 11:00am -12pm AST | UK 9:00-10:00am BST | Singapore / Hong Kong / China (SGT/HKT/CST): 4:00–5:00 PMDress Code
Smart CasualWHAT TO EXPECT
Tricia will share her leadership journey across banking, transport and legal services - and how marketing shifts between consumer and professional services environments. She will cover:
The realities of stepping into a new sector
What stays constant in marketing leadership
How to translate complex services into clear value
The pressures and pace of professional services firms
AI in legal - what’s happening now and what to watch
TICKET & PRICES
MEMBERS
This event is complimentary as part of your membership—book now to reserve your place. By clicking the “Register Now” button, you will be redirected to a Zoom registration page where you will need to fill in your details. If you face any issues, please email [email protected]
NON-MEMBERS
Our events are designed for our members as an opportunity to learn, be inspired and to meet and connect with like-minded individuals across the marketing landscape. If you are interested in joining us for this event and to experience the value our membership can offer, please request to join by clicking BOOK NOW or email [email protected] with your interest (please confirm name, company & job title). Please note this option is only available to non-members who haven't attended an event in the last 12 months and are senior brand side marketers (no sales roles).
