Your AI Playbook - From AI Experimentation to Marketing Transformation

AI is everywhere, but how can marketing leaders move beyond experimentation to achieve real business impact?

In this interactive AI Playbook session, Chris Wilhelmi is EVP, Global Head of Data & Media and Jad Khattib is a Senior Data Scientist at Monks will explore what it really takes to build an AI-enabled marketing organisation. Through practical examples and a live demonstration, we'll examine how leading brands are using AI to accelerate strategy, creativity, content production and decision-making.

Whether you're just starting your AI journey or looking to scale adoption across your organisation, you'll leave with actionable insights, practical frameworks and a clearer understanding of where AI can create the greatest value for marketing teams today.

Key takeaways:

Understand where AI can deliver the greatest impact across the marketing workflow.

Learn how leading brands are moving from AI pilots to enterprise-wide adoption.

Leave with practical ideas you can apply immediately within your own organisation.

This is the sixth session in Your AI Playbook series with Monks. This time join us on a Zoom Webinar rather than our usual Linkedin Live.