We are delighted to bring you a Member Interview with Lisa Tan, Marketing Director, Asia-Pacific, Aviation Week by Informa
What’s your golden rule?
Think big, Act small.
Who has been your biggest influence?
My mum has been my greatest influence because she embodies integrity and an unwavering work ethic.
What’s the smartest business idea you’ve ever had?
Launch new projects to target a new sector.
Which leader do you admire most and why?
Sheryl Sandberg, her book lean in changed me fundamentally.
What is on your mind the most right now as a marketing leader?
How to leverage AI to accelerate everything we do.
Why is being part of The Marketing Society important for your career?
Gain latest trends and knowledge, networking.
Why does marketing matter to you?
lifetime passion , drive me keeping upgrading and thinking creatively.
Tell us something that’s not on your CV
Learn from peers matters to me.
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